FMCG Crisis | Can Nestle, Unilever & Danone Bounce Back?

Investment Strategies

FMCG industry is facing major turbulence, with giants like Nestlé, Unilever, and Danone struggling to navigate poor earnings, strategic errors, and post-pandemic challenges. Price hikes have led to consumer pushback, eroding market share, while cost-cutting and centralization have drained local teams of talent. Agile local competitors are gaining the edge, but there’s hope on the horizon. Danone is charting a new course, rebuilding local capabilities, decentralizing decisions, and adopting value-driven pricing. What’s the blueprint for recovery? Rebuild local teams, rethink pricing, and balance short-term and long-term goals. The real crisis isn’t just about pricing or innovation—it’s execution. Dive into the challenges and solutions redefining the FMCG landscape.

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